The iconic L&L Hawaiian Barbecue has officially arrived in Escondido! Franchise owners Erwin Corpuz and Alix Soto, longtime champions of L&L’s signature island comfort food, are bringing the flavors of Hawaii to Vineyard Square. With a legacy of opening and operating multiple L&L locations across California, Erwin and Alix are excited to introduce Escondido to the brand’s beloved plate lunches, served with the aloha spirit.
Location: 1485 E Valley Pkwy, Suite G, Escondido, CA
Hours of Operation:
Sunday-Wednesday: 10am-9pm
Thursday-Saturday: 10am-10pm
What’s on the Menu
Escondido will showcase L&L’s signature menu, offering the beloved flavors of Hawaiian-style cuisine that have made the brand a global sensation and a pioneer in popularizing Hawaii’s legendary “Plate Lunch.” Each plate features two scoops of rice, macaroni salad, and a variety of proteins, such as Hawaiian BBQ Mix (teriyaki-marinated meats); Chicken Katsu (Japanese-inspired, crispy breaded fried chicken); Kalua Pork with Cabbage (Hawaiian-style smoked pulled pork); Loco Moco (a savory combination of hamburger, gravy, and egg over rice); and Garlic Shrimp. Whether dining in, ordering through the L&L mobile app, or catering a special event, guests can savor a true taste of Hawaii right in their own neighborhood.
Grand Opening Celebration on Saturday, March 8
To celebrate its arrival in Escondido, L&L will host a grand opening event on Saturday, March 8, at 10am featuring exclusive giveaways, a special grand opening menu item, and live entertainment. The event is open to the public.
The First 100 Guests Receive: Tote bag, t-shirt, stickers, and a SPAM Musubi
Grand Opening Exclusive: Sweet & Spicy Chicken Katsu – a bold new twist on a fan-favorite dish, available for a limited time
Comeback Offer: Guests will receive a free SPAM Musubi on their next visit with purchase
Mobile App Special: Download the L&L app to redeem a free SPAM Musubi
The Story Behind the Franchise Owners
For Alix Soto, Escondido is more than just a new location–it’s home. Having lived in the city, he knows firsthand how much the community appreciates great food that brings people together. For Erwin Corpuz, this marks another milestone in a journey that began in 2001 when he opened the third L&L in California, laying the foundation for the brand’s expansion in San Diego. Now, with six locations under their leadership, Erwin and Alix are continuing their mission to serve Hawaiian-style flavors to new communities.
